Motion Design

Motion Design

Motion Design

Problem Statement

Warehouse operations can be complex and challenging to understand, especially for enterprise clients unfamiliar with the processes and new employees onboarding in the company. There was a need for an engaging and visually intuitive solution to simplify the explanation of these operations, ensuring clarity and efficiency in communication.

Warehouse operations can be complex and challenging to understand, especially for enterprise clients unfamiliar with the processes and new employees onboarding in the company. There was a need for an engaging and visually intuitive solution to simplify the explanation of these operations, ensuring clarity and efficiency in communication.

Objective

To create animated videos that effectively illustrate warehouse operations, providing enterprise clients with a clear understanding of the workflow while serving as an educational tool to train new employees, enhancing their learning experience and operational knowledge.

To create animated videos that effectively illustrate warehouse operations, providing enterprise clients with a clear understanding of the workflow while serving as an educational tool to train new employees, enhancing their learning experience and operational knowledge.

Target Audience

Enterprise Businesses

Timeframe

1 week - 3 weeks

Roles and Responsibilities

As the sole designer for this project, I led its development from conceptualization to final execution.

As the sole designer for this project, I led its development from conceptualization to final execution.

1

Conceptualization and Planning

Conceptualization and Planning

  • Understand the concept

  • Write the script

  • Understand the concept

  • Write the script

2

Design and Preparation

Design and Preparation

  • Create storyboards

  • Develop assets

  • Create storyboards

  • Develop assets

3

Production and Execution

Production and Execution

  • Animate the video

  • Edit and finalise

  • Animate the video

  • Edit and finalise

Storyboarding

After gathering inspiration, I created rough flows, segmenting each video into multiple quadrants, with each quadrant dedicated to a specific set of activities related to a single task. Additionally, I outlined potential transitions to be used between quadrants to ensure a seamless flow.

After gathering inspiration, I created rough flows, segmenting each video into multiple quadrants, with each quadrant dedicated to a specific set of activities related to a single task. Additionally, I outlined potential transitions to be used between quadrants to ensure a seamless flow.

Scene Making

I adhered to the pre-defined character and environment style guidelines, translating the storyboards into polished digital assets.

I adhered to the pre-defined character and environment style guidelines, translating the storyboards into polished digital assets.

Animation and Editing

Several iterations were created for certain scenes, incorporating feedback and engaging in thorough discussions to arrive at a final version through mutual consensus.

Several iterations were created for certain scenes, incorporating feedback and engaging in thorough discussions to arrive at a final version through mutual consensus.

Iteration 1

Iteration 2

Iteration 3 (final)

Learning

This project allowed me to create videos that demystify warehouse operations, making them accessible for customers and new employees alike without overwhelming them. From understanding complex workflows to storyboarding, character creation, and animation, each step was a hands-on learning experience. This journey taught me a lot about conveying intricate processes in a clear, engaging way, enhancing both my storytelling and technical skills.

This project allowed me to create videos that demystify warehouse operations, making them accessible for customers and new employees alike. From understanding complex workflows to storyboarding, character creation, and animation, each step was a hands-on learning experience. This journey taught me a lot about conveying intricate processes in a clear, engaging way, enhancing both my storytelling & technical skills.